• The New Face of Dove's Real Beauty Campaign "Courage Is Beautiful" Is Its Most Powerful Ever

    6 monthes ago - By Pop Sugar

    Dove's newest Real Beauty campaign "Courage Is Beautiful" is the brand's most powerful yet. The 30-second ad features emotional photos of healthcare workers fighting the coronavirus pandemic. In the video, the faces of the medical heroes risking their lives on the frontlines can be seen with marks on them caused by non-stop usage of protective gear.
    The video that ran on April 8 features US medical workers, but an earlier version of the "Courage Is Beautiful" campaign initially kicked off in Canada on April 5. Alessandro Manfredi, executive vice president of the global Dove brand, told Ad...
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